marketing-demand-acquisition

Quick Review

Exceptionally comprehensive demand generation skill with extensive playbooks for paid media (LinkedIn, Google, Meta), SEO, partnerships, and HubSpot integration. The description clearly articulates when to use the skill (paid ads, CAC, lead gen, etc.) enabling reliable invocation. Task knowledge is outstanding with step-by-step campaign setup, budget allocation frameworks, SQL handoff protocols, and actionable templates throughout. Structure is generally strong with logical sections and clear hierarchies, though the 400+ line single document could benefit from splitting some detailed playbooks into referenced files. Novelty is solid—aggregating platform-specific best practices (LinkedIn campaign structures, Google Ads bid strategies, partnership playbooks) with Series A-specific benchmarks and HubSpot workflows would require significant token expenditure for a CLI agent to generate from scratch. The CAC calculator script and referenced workflow/template files (assumed present) add practical tooling. Minor improvements: some subsections (2.2, 2.3) are extremely detailed and could be extracted to separate playbooks for better maintainability. Overall, this is a high-value, production-ready skill that meaningfully reduces complexity for demand generation tasks.